Moss causing ugly roof stains?

I have moss on my roof, HELP!

Thick moss growth with its shallow root system keeps the roofing materials damp for extended periods of time and this moisture promotes wood rot and can and does erode the asphalt shingles. Moss typically starts to grow at the top of the vertical slots between the shingles. These areas of asphalt shingles are the last place water evaporates from a roof. Moss, like lichen colonies, is quite damaging to shingles and some of the granules underneath the moss may be gone.